How Revel Forms Got Its Start

Revolutionizing Contact Forms Through Video Lead Generation

📉 The Problem with Traditional Contact Forms

• Users are less willing to fill out boring, static forms
• Marketing was getting lazier
• Yet video content consistently drove the most engagement

🚀 The Origin Story

• Revel Forms began as a performance marketing firm
• Over a decade, created thousands of ads for:
  • Colleges
  • Real estate firms
  • Healthcare facilities
  • Major startups
• Focus: Conversion rates

If we send 100 qualified visitors… how many actually take action?

🧪 The MVP Moment

• Built a minimum viable product:
  A healthcare video where viewers selected a procedure they were interested in
• Was it elegant? No.
• Was it high-production? Not yet.
• But it worked:
  📈 +25% increase in form completions from that one interactive video

📈 Today

• 100% bootstrapped — no external funding
• Growth driven by happy customers
• Focused on three key verticals:
  • Healthcare
  • Higher education
  • Real estate
• Fast turnaround:
  • Videographers on staff
  • Edited and live in 48 hours

🏡 Example: Real Estate Firm

1. Viewer watches company intro video
2. Selects a real estate type (e.g., commercial, residential, land)
3. Meets the relevant team member via video
4. Can immediately:
   • Book a coffee meeting
   • Fill out a contact form
   • Continue the conversation

📊 Result: 2x higher conversion than the previous contact form

💬 Want to Learn More?

Have questions?
Want to try Revel Forms for your business?
📩 Reach out — we’re here to help.